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SFF Addicts Ep. 70: Building a Dedicated Fanbase with Robin & Michael J. Sullivan (Mini-Masterclass)

September 12, 2023 by Adrian M. Gibson Leave a Comment

Anchor | Apple Podcasts | Spotify | Google Podcasts | Podcast Addict | Stitcher | RadioPublic | Pocket Casts | Breaker | Podbay

Episode 70 of SFF Addicts has arrived!

Join co-hosts Adrian M. Gibson and M.J. Kuhn as they delve into a mini-masterclass on Building a Dedicated Fanbase with author Michael J. Sullivan and his wife/business manager Robin. During the episode, Michael and Robin lay out the realities of writing and building an audience, including steps to becoming a well-earning author, selling directly to readers, Kickstarter and crowdfunding, growing a career and community, the importance of series for fan investment, comparing traditional and self-publishing, Goodreads, Royal Road, social media, reviews and more.

NOTE: This is part two of a two-part chat with Michael. Click ⁠here⁠ to check out part one.

IMPORTANT: There are various platforms discussed during this episode, including Kickstarter, Goodreads, Royal Road and more. While other platforms are not explicitly mentioned (such as Twitter, Instagram, TikTok, Discord, Patreon, Reddit, etc.), much of the advice offered by Michael and Robin can be applied across the board.


Michael J. Sullivan is the bestselling author of The Riyria Revelations, The Riyria Chronicles, The Legends of the First Empire series, The Rise and Fall series and more. His latest book, ⁠Esrahaddon⁠, is available now.

Find Michael on ⁠Twitter⁠, ⁠⁠⁠⁠Amazon⁠⁠⁠⁠ and ⁠⁠⁠⁠his personal website⁠⁠⁠⁠.


Episode 70 is available to stream and download on:

Anchor | Apple Podcasts | Spotify | Google Podcasts | Podcast Addict | | Amazon Music | Overcast | RadioPublic | Pocket Casts | Breaker | Podbay

You can also watch the episode below via the FanFiAddict YouTube channel or stream the audio via Spotify, and the full episode archive for the show is available here. Check out the SFF Addicts Twitter or Instagram accounts for more frequent updates.

Filed Under: Blog Posts, Interview, Masterclass, Podcast, SFF Addicts Podcast Tagged With: Adrian M. Gibson, Kickstarter, M. J. Kuhn, M.J. Kuhn, Michael J. Sullivan, Podcast, Riyria, Robin Sullivan, SFF Addicts, SFF Addicts Podcast, Social Media, The Riyria Chronicles, The Riyria Revelations

About Adrian M. Gibson

Adrian M. Gibson is a Canadian writer, tattoo artist and illustrator living in Quito, Ecuador. He has been a fantasy and sci-fi reader since he was a kid, growing up on stories from J. R. R. Tolkien, Brian Jacques, C. S. Lewis, Madeline l’Engle and more, as well as anime and comic books. Now, his love of the genres comes through in everyday life, seeping into his writing, tattoos and illustrations. There are few aspects of fantasy and sci-fi that he dislikes, but cyberpunk and near-future sci-fi are what really grab him—even better if it’s a character-driven story.

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